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How To Maintain Company Culture In An Age Of Remote Workforces

The workplace has changed a lot over the years, and so too has the British workforce. The past decade has revolutionized the traditional nine-to-five, partly down to the development of innovative technologies. Employees are now able to ‘log on’ from wherever they may be, leading to a rise of smarter ways of working – whether at home, in a café or a shared workspace.

Blog - How To Maintain Company Culture In An Age Of Remote Workforces

However, although the way employees work has been updated, company culture often still lags behind, remaining the last priority for many firms. In order to retain a motivated and productive workforce, it’s vital for employers to invest in company culture, especially in the age of remote working. From supplying technology that improves communication to organizing team socials once a month, investing in business culture is invaluable.

Bring the team together

Even in an age of remote workforces, bringing the team together will not go unnoticed. Once a month, or even once every six months, organize a team lunch, drinks or social to get the whole team together to celebrate their successes. It’s a chance for staff to build relationships, connect with other members of the team and ultimately help to maintain company culture, facilitating a motivated workforce. Other benefits you could consider include team treats such as shopping vouchers for hitting targets or cash bonuses for winning new business, as these are also ways to ensure your staff feels valued and their hard work does not go unnoticed.

Communication

With the rise of flexible working and the technology that accompanies this, there has naturally been a decline in levels of human interaction. Paired with ever-increasing workloads, it’s not surprising that workplace loneliness has dramatically increased over the past five years. Recent research by Timewise revealed that most part-time workers feel isolated, are less up to date with developments at their company and have lost confidence. Therefore, positive communication within workplaces, among colleagues and employers has never been as important as it is now, particularly because of the rise in remote working. Through messaging services, you can easily connect with staff who are working flexibly and using video is an easy way to increase the level of interaction you are having with everyone. Maintaining company culture is not just about providing benefits to employees, it’s also about creating a safe, positive space where workers feel motivated and valued.

Trust your employees

When employees do not feel they are trusted by their managers or other colleagues, company culture dwindles and ultimately productivity decreases. Not only is it about building the right kind of team for your organization, it’s about practicing what you preach. The culture of a business often trickles from the top down, so not only is it up to managers to trust employees, it’s also up to you. Managing staff in a thoughtful way will ensure company culture is not lost, particularly with the rise in agile working. Too often than not bosses are quick to judge staff, and with email and instant messaging often used to communicate, conversations can become misconstrued, damaging the business culture as understanding is lost through poor communication.

Overall, maintaining company culture comes down to valuing your employees, something which has become more important than ever before in our era of remote working. With the rise in isolation that has accompanied the advances in technology, company culture has become more meaningful, connecting people and adding value to their work. Investing in your staff and the overall company culture needn’t be expensive, and ultimately will help to facilitate a healthy, happy and productive working environment for all, wherever they may be.

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Source: Forbes – Jason Downes

Photo by Helena Lopes from Pexels

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